Barnes & Noble Kids Club

Barnes & Noble announced the launch of the B&N Kids' Club, a free loyalty and rewards program for Barnes & Noble parents and caregivers. The B&N Kids' Club is an in-store and online program that provides exclusive benefits along with savings and discounts on Barnes & Noble's selection of children's books and educational toys and games.

When customers sign-up for the B&N Kids' Club they will be welcomed with a 30 percent off coupon to use on a future purchase of children's books, educational toys and games, and adult games and puzzles. Kids' Club members will also receive a $5 coupon for every $100 they spend on children's books and toys up to four times per year. These coupons can be accrued and used either in-store or online at Barnes & Noble.com. Each child participant in the B&N Kids' Club will also receive special presents on their birthday: a free cupcake or cookie from the Barnes & Noble Cafe and a free digital book they create on Tikatok.com, an interactive website where kids write and illustrate their own books.